Sweden-based Nichetto Studio debuts in the world of fashion accessories with Malala, a medium-sized tote bag, to be carried by hand or on the shoulder, produced in collaboration with the New York brand Angela Roi, founded in 2012 by the naturalised American designer of Korean origin.
Malala is produced from apple skin, a vegan fabric partially created with the scraps of apple processing. In fact, apple leather can transform material otherwise discarded as waste into new raw resources, lowering energy consumption and emissions in the production chain. "I believe that considering the economy situation, the environmental challenges and this crisis in the world, design should try to find answers in the creation of objects that are durable and sustainable. It's not easy, but we should start from this point," says contemporary designer Luca Nichetto.
Malala is a high-end luxury accessory, made in Italy with cruelty free material. With its modern flair and unique lines, Malala represents the essence of elegance combined with a durable and sustainable design, with the ultimate goal of inspiring as many people as possible to make better choices for a better future. Designed in three colour variants, the bag’s shape is defined by functional pockets and infinite possibilities for organising space.
Named after Malala Yousafzai, the Pakistani female education activist and 2014 Nobel Peace Prize laureate, Malala’s concept is based on the idea of a “cabinet of curiosity”, a container trunk that can meet the needs of everyone.
Derived from products of apple goods, apple leather can transform material otherwise discarded as waste into new raw resources: through this process, apple waste replaces materials of chemical origin in the final product, lowering energy consumption and emissions in the production chain. As with all Angela Roi’s products, Malala too is cruelty-free and sweatshop-free.
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