Karim Rashid fuses functionality with aesthetics in kitchen essentials with ‘Kreate’

The Kreate kitchenware collection by Karim Rashid offers a wide range of functional kitchen accessories and cookware, all of which are design-driven functional solutions that enhance the way we all live, cook, and eat. The product design is conceptualised as per their performance and function, combined with Rashid's positive spirit and design language of playfulness. This collection of 20 kitchenware is inexpensive and highly functional. They are designed for ease, simplicity and durability.

“I love democratic nicely designed objects for the home because they make the experience of cooking more pleasurable. Beauty is essential in everyday things,” the product designer shares. On a visit to Shenzhen, China, while visiting some of the best manufacturers of democratic housewares in the world, Karim was inspired to create his collection of consumer products.

The collection stands as a testament to the fusion of functionality and aesthetics in everyday life. With an emphasis on accessibility and affordability, these products represent a democratisation of design, making innovative and beautifully crafted kitchen accessories accessible to all.